This saddle-stitch booklet for Simi teaches about the Landslide appellation and how the terrain gives the wine it's unique qualities. Art Director: Liz Morgan, Constellation Brands Design: Peter Shragg, City Roots

This is a poster that is framed and on sale in the Simi Winery Visitor Center showing a timeline that tells the story of the rich history at Simi Winery. Art Director: Michelle Smith, Constellation Brands Design: Peter Shragg, City Roots

Half-Fold Brochure with a detachable perforated registration form sent out to enlist possible customers in the Franciscan Estate Wine Club. Art Director: Christian McDaniel, Constellation Brands Design: Peter Shragg, City Roots

An "On-Premise" Sell Sheet for Toasted Head brand wines. Designed in a pintable and emailable Pdf format allowing easy access for sales reps in the field. Art Director: Christian McDaniel, Constellation Brands Design: Peter Shragg, City Roots

Poster designed to promote the Woodbridge "11th Annual Chili Cook-Off and Car Show." This is the direction that was chosen for production although several other concepts were presented. Art Director: Liz Morgan, Constellation Brands Design: Peter Shragg, City Roots

This trifold brochure was designed to show off the various California appellations for the Mark West Brand wine. Art Director: Liz Morgan, Constellation Brands Designer: Peter Shragg, City Roots

Quick mock-up rendering of what the Arbor Mist Strawberry White Zinfandel 4-packs would look like based off of the 2-d art files for the product packaging. Art Director: Michelle Smith, Constellation Brands Design: Peter Shragg, City Roots

This mock up was created using the 2-d art files for the Black Box Tetra-Pack to show what their In-Store Chiller would look like in action. Art Director: Michelle Smith, Constellation Brands Design: Peter Shragg, City Roots

Wine label created for a Kings Hill Cellars clients private wine label. Art Director/Design: Peter Shragg, City Roots

A play on illustrator Stephan Pastis classic characters in a "Pearls Before Swine" style wine label. Art Director/Design: Peter Shragg, City Roots

Helping another Kings Hill Cellars private wine label client achieve their "Vision." Art Director/Design: Peter Shragg, City Roots